I think this is true for sufficiently well-narrated nonfiction as well — I think a great deal of my psychology was shaped by reading about the classical world as a youth. Biography is probably the paradigmatic example of this genre — Ron Chernow’s book Titan, about the life of John D. Rockefeller, made the America of the late nineteenth century far more “real” to me than a more boradly informative textbook could have.
Historical fiction also capitalizes on this same effect, as it’s able both to bootstrap off the narrative richness and detail of real history and offer the reader an general education in the lived experience of that time.
I think even if they hit some insane targets in the near term, the act of claiming explosive growth in a legible (and legally serious) growth estimate might be shocking to a lot of third parties, and have some wider memetic ripple effects. While it feels like the public has become “situationally aware” at a rapid pace in the last year, most people have not grappled deeply with the implications of possible transformative AI within the next few years.