Hi Dorikka,
Yes, I am also concerned that the banner is too visually complicated—it’s supposed to be a scene of a flooded garage workshop, suggesting both major problems and a potential ability to fix them, but the graphic is not at all iconic. If you have another idea for the banner (or can recommend a particular font that would work better), please chime in.
I am not convinced that www.existential-risk.org is a good casual landing page, because (a) most of the content is in the form of an academic CV, (b) there is no easy-to-read summary telling the reader about existential risks, and (c) there is no donate button.
It would go to the best available charity that is working to fight that particular existential risk. For example, the ‘donate’ button for hostile AI might go to MIRI. The donate button for pandemics might go the Center for Disease Control, and the donate button for nuclear holocaust might go to the Global Threat Reduction Initiative. If we can’t agree on which agency is best for a particular risk, we can pick one at random from the front-runners.
If you have ideas for which charities are the best for a particular risk, please share them here! That is part of the work that needs to get done.