You know what I’ve been impressed by? Some eSports broadcasts intentionally upload videos with large amounts of dead air at the end if they’re showing a two-out-of-three where one side won the first two games—that way you won’t get spoiled on the result by the length of the video!
Google is also punishing this kind gesture. When viewers skip over dead-air at the end of a video that really hurts the video’s recommendations in the algorithm.
Unlike the thing with the sports scores (adverse incentives for the firm to put people in a specific environment and punishing them for not going out of their way to seek that environment), fixing the dead air-punishing algorithm is actually a tractable area.
It’s not only a prerequisite to enjoying the esports but it also reduces the risk that people will click away before the video ends due to feelings of dissatisfaction (a classic cause of going to a different website/app).
You know what I’ve been impressed by? Some eSports broadcasts intentionally upload videos with large amounts of dead air at the end if they’re showing a two-out-of-three where one side won the first two games—that way you won’t get spoiled on the result by the length of the video!
Google is also punishing this kind gesture. When viewers skip over dead-air at the end of a video that really hurts the video’s recommendations in the algorithm.
Unlike the thing with the sports scores (adverse incentives for the firm to put people in a specific environment and punishing them for not going out of their way to seek that environment), fixing the dead air-punishing algorithm is actually a tractable area.
It’s not only a prerequisite to enjoying the esports but it also reduces the risk that people will click away before the video ends due to feelings of dissatisfaction (a classic cause of going to a different website/app).
This was the UX I was going to mention—watching GSL (SC:BW) VoDs. There it is tricky, especially since individual games can vary so heavily.