Thought I’d share an anecdote that didn’t make it into the article: on how doing something yourself can make you a better outsourcer.
About 6 months ago, I went shopping for a logo for one of my projects. It helped greatly that I’ve spent a lot of time studying visual design myself.
I made a document describing what I wanted, including a mood board of other logos. I showed it to a logo design specialist recommended by a friend. He said “That’s the best logo recquisition doc I’ve seen, and I’ve seen a lot.”
I also showed it to the designer I’ve been working with on other things (like sprucing up Powerpoint slides). She’s not a logo specialist, but quoted half the price.
I had the confidence that I’d be able to give good feedback to my designer even if she was less likely to knock it out of the park on her first try than the specialist. I went with her.
Many rounds of feedback later, I had a design. Showed it to some housemates and my advisor. “Dang, that’s a good logo.”
Thought I’d share an anecdote that didn’t make it into the article: on how doing something yourself can make you a better outsourcer.
About 6 months ago, I went shopping for a logo for one of my projects. It helped greatly that I’ve spent a lot of time studying visual design myself.
I made a document describing what I wanted, including a mood board of other logos. I showed it to a logo design specialist recommended by a friend. He said “That’s the best logo recquisition doc I’ve seen, and I’ve seen a lot.”
I also showed it to the designer I’ve been working with on other things (like sprucing up Powerpoint slides). She’s not a logo specialist, but quoted half the price.
I had the confidence that I’d be able to give good feedback to my designer even if she was less likely to knock it out of the park on her first try than the specialist. I went with her.
Many rounds of feedback later, I had a design. Showed it to some housemates and my advisor. “Dang, that’s a good logo.”
You can see it live at www.cubix-framework.com .