Puzzle for you: Who thinks the latest ads for Gemini are good marketing and why?
AI generated meditating capybara: “Breath in (email summarisations)… Breath out (smart contextual replies)”
It summarises emails. It’s not exciting, it’s not technically impressive, and it isn’t super useful. It’s also pretty tone-deaf, a lot of people feel antipathy toward AI, and inserting it into human communication is the perfect way to aggravate this feeling.
“Create some crazy fruit creatures!”
Yes? And? I can only see this as directed at children. If so, where’s the… fun part? There’s nothing to engage with, no game loop. They’d get bored of it within minutes.
You want to show off how impressive your product is. People are saying there’s an AI bubble. So you REALLY want interesting, fun, novel, or useful applications for your tech.
It’s Google! They know about ads! They’ve lots of money! they CAN come up interesting, fun, novel, or useful applications for their tech.
Puzzle for you: Who thinks the latest ads for Gemini are good marketing and why?
It summarises emails. It’s not exciting, it’s not technically impressive, and it isn’t super useful. It’s also pretty tone-deaf, a lot of people feel antipathy toward AI, and inserting it into human communication is the perfect way to aggravate this feeling.
“Create some crazy fruit creatures!”
Yes? And? I can only see this as directed at children. If so, where’s the… fun part? There’s nothing to engage with, no game loop. They’d get bored of it within minutes.
You want to show off how impressive your product is. People are saying there’s an AI bubble. So you REALLY want interesting, fun, novel, or useful applications for your tech.
It’s Google! They know about ads! They’ve lots of money! they CAN come up interesting, fun, novel, or useful applications for their tech.
Why didn’t they?!