Anyone for whom executive function is a limiting reagent, unless the $10 is exceptionally significant to them. If it’s a one-off transaction, it costs more than just the minute to watch the ad- it’s the time and energy to evaluate the offer, see if there are any catches, refocus after disrupting your thoughts, fight against any impact the ad would have on you (they wouldn’t keep making this deal if it wasn’t positive EV for them. Maybe they’re mistaken, maybe you’re an exception- but that takes thought to figure out)… The fact that it’s a pretty good hourly rate doesn’t matter if it’s not actually running long enough to amortize the evaluation costs.
Anyone for whom executive function is a limiting reagent, unless the $10 is exceptionally significant to them. If it’s a one-off transaction, it costs more than just the minute to watch the ad- it’s the time and energy to evaluate the offer, see if there are any catches, refocus after disrupting your thoughts, fight against any impact the ad would have on you (they wouldn’t keep making this deal if it wasn’t positive EV for them. Maybe they’re mistaken, maybe you’re an exception- but that takes thought to figure out)… The fact that it’s a pretty good hourly rate doesn’t matter if it’s not actually running long enough to amortize the evaluation costs.