I had nudging cached in my memory as, more or less, a UX movement.
Want to increase charity donation at your company? Make it opt-out, rather than opt-in. Want to increase completion rates of your survey? Make it shorter.
And so forth.
So I was surprised by Jacob Falkovich claiming that nudgerism caused the elaborate psychological theorising used to inform covid policy. Many such policies mostly seemed to be about oddly specific, second-order claims. Like, in the case of expected resistance to challenge trials, or vaccine hesitancy. Those arguments venture more heavily into psychoanalysing people; rather than appealing to simple behavioural economics and basic UX.
(My cached memory of the nudge movement might be too narrow, though)
I had nudging cached in my memory as, more or less, a UX movement.
Want to increase charity donation at your company? Make it opt-out, rather than opt-in. Want to increase completion rates of your survey? Make it shorter.
And so forth.
So I was surprised by Jacob Falkovich claiming that nudgerism caused the elaborate psychological theorising used to inform covid policy. Many such policies mostly seemed to be about oddly specific, second-order claims. Like, in the case of expected resistance to challenge trials, or vaccine hesitancy. Those arguments venture more heavily into psychoanalysing people; rather than appealing to simple behavioural economics and basic UX.
(My cached memory of the nudge movement might be too narrow, though)
Why not send out ‘surveys’ to a large audience which have a random subset of questions included, randomized separately for each person?