Jeremy Bentham actually mentioned this in the initial form of utilitarianism. He said that the “felicific calculus” required one to take into account fecundity, which was a measure of how likely a pleasurable/painful experience would cause more pleasure/pain in the future, and purity, which measured how likely a pleasurable experience was to not be followed by a painful one, or vice versa.
Jeremy Bentham actually mentioned this in the initial form of utilitarianism. He said that the “felicific calculus” required one to take into account fecundity, which was a measure of how likely a pleasurable/painful experience would cause more pleasure/pain in the future, and purity, which measured how likely a pleasurable experience was to not be followed by a painful one, or vice versa.