The heuristic becomes a bias though, when it skews in a predicable direction relative to accurate guidance. In this case, we have a significant bias towards seeking and trusting expert advice which supports what we already want to believe, rather than expert advice which challenges our current beliefs.
The heuristic becomes a bias though, when it skews in a predicable direction relative to accurate guidance. In this case, we have a significant bias towards seeking and trusting expert advice which supports what we already want to believe, rather than expert advice which challenges our current beliefs.