Quick summary: the paradox of choice suggests that offering more options discourages people from making any selection, and reduces their satisfaction with their ultimate choice when they do. The research that Tyler Cowen cites suggests that there is no significant effect.
Quick summary: the paradox of choice suggests that offering more options discourages people from making any selection, and reduces their satisfaction with their ultimate choice when they do. The research that Tyler Cowen cites suggests that there is no significant effect.