We like to think that we’re hyper-rational, but when we have to choose a technology, we end up in a kind of frenzy — bouncing from one person’s … comment to another’s blog post until, in a stupor, we float helplessly toward the brightest light and lay prone in front of it, oblivious to what we were looking for in the first place.
Heh.
(source)
Also an insight that struck me: