Europeans denigrate the American food they are exposed to, which is the “unsophisticated” stuff that they import the most of. It would be weird if they spent their time ripping into gumbo and fried rattlesnake.
Regular consumers of McDonalds in Europe are not the same people who also denigrate American food. The people who denigrate American cuisine are usually also a little sneering towards domestic consumers of McD.
Many consumers (in US and Europe) see McD cuisine as an inferior product, but it has obvious benefits beyond taste (convenience/ speed/ child-friendliness/ toilets/ wi-fi).
A few points:
Europeans denigrate the American food they are exposed to, which is the “unsophisticated” stuff that they import the most of. It would be weird if they spent their time ripping into gumbo and fried rattlesnake.
Regular consumers of McDonalds in Europe are not the same people who also denigrate American food. The people who denigrate American cuisine are usually also a little sneering towards domestic consumers of McD.
Many consumers (in US and Europe) see McD cuisine as an inferior product, but it has obvious benefits beyond taste (convenience/ speed/ child-friendliness/ toilets/ wi-fi).