I wonder if there’s a different potential takeaway here than “find what feels rewarding”. Duhig’s story makes me think of a perspective I’ve learned from TEAM-CBT: Bad habits (and behavioural patterns in general) are there for a reason, as a solution to some other problem. An important first step to changing your behaviour is to understand the reasons why not to change, and then really consider what is worth changing. It sounds to me that Duhig figured out what problem eating cookies was trying to solve.
At least, that’s the theory as I understand it. I haven’t put it into practice, so I’m just spitballing here. But my personal experience is that when I have tried to create habits by setting up an arbitrary reward (eg. eating a block of chocolate) it has not been effective at all for me.
I’ve learned to be resilient against AI distortions, but ‘octagonal red stop sign’ really got me. Which is ironic, you’d think that prompt would be particularly easy for the AI to handle. The other colours and shapes didn’t have a strong effect, so I guess the level of familiarity makes a difference.
I think the level of nausea is a function of the amount of meaning that is being distorted, eg. distorted words, faces or food have a much stronger effect than warped clock faces or tables, for example. (I would also argue there is more meaning to the shape of a golf club than a clock face.)