I would recommend making the donate link large, currently it is the smaller link on the page and is harder to notice. “Donate” or “Donate here” in the link text would also make it more noticeable.* Putting a donate link at the top of the fundraising page, http://lesswrong.com/lw/lfg/cfar_in_2014_continuing_to_climb_out_of_the/ would also make it more noticable and more likely to capture vistors and therefore donations.
These things are so common I look for them by default. Some might argue that putting the link at the top or making it larger might be untasteful or communicates a spammy signal, I would argue that at least these techniques and more are so standard as to be expected and missed when not present to many.
Donated.
I would recommend making the donate link large, currently it is the smaller link on the page and is harder to notice. “Donate” or “Donate here” in the link text would also make it more noticeable.* Putting a donate link at the top of the fundraising page, http://lesswrong.com/lw/lfg/cfar_in_2014_continuing_to_climb_out_of_the/ would also make it more noticable and more likely to capture vistors and therefore donations.
These things are so common I look for them by default. Some might argue that putting the link at the top or making it larger might be untasteful or communicates a spammy signal, I would argue that at least these techniques and more are so standard as to be expected and missed when not present to many.