Could it be that the average customer hasn’t thought it through enough to realize they are incinerating $1.67 of time-value, and would thus prefer to pay $15 plus *mumble* time as opposed to $15.25 plus zero time?
Could it be that the average customer hasn’t thought it through enough to realize they are incinerating $1.67 of time-value, and would thus prefer to pay $15 plus *mumble* time as opposed to $15.25 plus zero time?